Criteria to measure social media value in health care settings : narrative literature review
- Authors: Ukoha, Chukwuma , Stranieri, Andrew
- Date: 2019
- Type: Text , Journal article , Review
- Relation: Journal of Medical Internet Research Vol. 21, no. 12 (2019), p.
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- Description: Background: With the growing use of social media in health care settings, there is a need to measure outcomes resulting from its use to ensure continuous performance improvement. Despite the need for measurement, a unified approach for measuring the value of social media used in health care remains elusive. Objective: This study aimed to elucidate how the value of social media in health care settings can be ascertained and to taxonomically identify steps and techniques in social media measurement from a review of relevant literature. Methods: A total of 65 relevant articles drawn from 341 articles on the subject of measuring social media in health care settings were qualitatively analyzed and synthesized. The articles were selected from the literature from diverse disciplines including business, information systems, medical informatics, and medicine. Results: The review of the literature showed different levels and focus of analysis when measuring the value of social media in health care settings. It equally showed that there are various metrics for measurement, levels of measurement, approaches to measurement, and scales of measurement. Each may be relevant, depending on the use case of social media in health care. Conclusions: A comprehensive yardstick is required to simplify the measurement of outcomes resulting from the use of social media in health care. At the moment, there is neither a consensus on what indicators to measure nor on how to measure them. We hope that this review is used as a starting point to create a comprehensive measurement criterion for social media used in health care. © 2019 Chukwuma Ukoha, Andrew Stranieri.
Integrating online social networks with e-Commerce : A CBR approach
- Authors: Sun, Zhaohao , Firmin, Sally , Yearwood, John
- Date: 2012
- Type: Text , Conference proceedings
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- Description: Integrating online social networks (OSN) with e-commerce is a part of Enterprise 2.0 and social media and is of significance for development of e-commerce and online social networking services. However, how to integrate online social networks including Facebook with e-commerce is still a big issue for companies. Case based reasoning (CBR) has a number of successful applications in e-commerce and web services. This article examines how to integrate OSN with e-commerce, how to integrate CBR with e-commerce and how to integrate CBR with OSN. This article also proposes a CBR architecture for integrating online social networks with e-commerce using CBR as an intelligent intermediary. One of the research findings indicates that the principle of CBR is a useful marketing strategy for integrating e-commerce and OSN. The approach proposed in this research will facilitate the development of e-commerce, Enterprise 3.0 and online social networking services. Sun, Firmin, & Yearwood © 2012.
- Description: 2003010901