- Title
- Regional online newspapers as a social marketing tool in the development of community involvement and local identity
- Creator
- Knox, Ian; Hall, John; Oppenheim, Peter
- Date
- 2005
- Type
- Text; Conference paper
- Identifier
- http://researchonline.federation.edu.au/vital/access/HandleResolver/1959.17/67414
- Identifier
- vital:1424
- Abstract
- E1
- Publisher
- Melbourne : Deakin University
- Relation
- Paper presented at Second Australasian Non-profit and Social Marketing Conference: At the threshold: Challenges and Developments in Social, Sport and Arts Marketing., Melbourne : 22nd November, 2005
- Rights
- Copyright Deakin University
- Rights
- This metadata is freely available under a CCO license
- Subject
- Local newspapers; Regional newspapers
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