- Title
- Is online flow important for marketers?
- Creator
- Van Beveren, John; Widing, Robert; Whitwell, Gregory
- Date
- 2003
- Type
- Text; Conference paper
- Identifier
- http://researchonline.federation.edu.au/vital/access/HandleResolver/1959.17/53573
- Identifier
- vital:1619
- Abstract
- E1
- Publisher
- Washington DC, USA : Academy of Marketing
- Relation
- Paper presented at the 2003 Academy of Marketing Annual Conference, Washington DC, USA : 8th July, 2003
- Rights
- Copyright Unknown
- Rights
- This metadata is freely available under a CCO license
- Subject
- Online skills; Marketing
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