Description:
This thesis describes the initiation and evolution of an action research project, which investigates the adoption and diffusion of Internet technologies in a regional Australian tourism network. The research evolved out of a portal development consultancy. The aim of the study was two-fold: to investigate the nature of the change process when a collaborative network seeks to adopt e-commerce; and to determine how the change process differed in the face of incremental change (adding some e-commerce solutions to the network), or radical change (changing the overall business model). The purpose of the study was to gain a better understanding of the economic, strategic and social potential of regional business networks in the current techno-economic climate. The study builds on Rogers' (1995) seminal work on the diffusion of innovations and makes a unique contribution to existing diffusion studies by its focus on the nature of the network links as the unit of analysis; and by its application of an action-oriented methodology to untangle the effects of the embedded network structure on diffusion. The study suggests a strong relationship between diffusion and network positioning, both in terms of place (status and position in the network) and space (the geographic make-up of the network). Diffusion further hinged on network cohesion, actors' trust in and engagement with the network. Adoption of e-commerce was obstructed by actors’ worldview; lack of time, reflexive learning, and commitment to change. The incorporation in the study’s diffusion framework of contextual moderators such as network position, worldview, trust, time and commitment considerably extends Rogers’ traditional diffusion framework. Based on its emergent analysis framework, the study introduces a dynamic change model towards sustainable regional network development. It is suggested that both the diffusion framework and the regional innovation model developed in this study may, either jointly or separately, be applicable beyond the tourism and service sector.
Description:
This thesis describes the initiation and evolution of an action research project, which investigates the adoption and diffusion of Internet technologies in a regional Australian tourism network. The research evolved out of a portal development consultancy. The aim of the study was two-fold: to investigate the nature of the change process when a collaborative network seeks to adopt e-commerce; and to determine how the change process differed in the face of incremental change (adding some e-commerce solutions to the network), or radical change (changing the overall business model). The purpose of the study was to gain a better understanding of the economic, strategic and social potential of regional business networks in the current techno-economic climate. The study builds on Rogers' (1995) seminal work on the diffusion of innovations and makes a unique contribution to existing diffusion studies by its focus on the nature of the network links as the unit of analysis; and by its application of an action-oriented methodology to untangle the effects of the embedded network structure on diffusion. The study suggests a strong relationship between diffusion and network positioning, both in terms of place (status and position in the network) and space (the geographic make-up of the network). Diffusion further hinged on network cohesion, actors' trust in and engagement with the network. Adoption of e-commerce was obstructed by actors’ worldview; lack of time, reflexive learning, and commitment to change. The incorporation in the study’s diffusion framework of contextual moderators such as network position, worldview, trust, time and commitment considerably extends Rogers’ traditional diffusion framework. Based on its emergent analysis framework, the study introduces a dynamic change model towards sustainable regional network development. It is suggested that both the diffusion framework and the regional innovation model developed in this study may, either jointly or separately, be applicable beyond the tourism and service sector.
Description:
The paper starts with an evaluation of a group of ICT organizations in a regional Victorian town and using a range of qualitative and quantitative data evaluates whether there is a cluster emerging and if so what are the processes of clustering that underpin this. Using archival and interview data the paper then examines key events and turning points in the development of what might be identified as a nascent cluster (Rosenfeld, 1997). In the context of current public policy that directly or indirectly supports ‘clustering’, the paper then assesses the effectiveness of public policy versus private action in the development of regional agglomerations of organisations and institutions that may be called clusters.
Description:
The paper starts with an evaluation of a group of ICT organizations in a regional Victorian town and using a range of qualitative and quantitative data evaluates whether there is a cluster emerging and if so what are the processes of clustering that underpin this. Using archival and interview data the paper then examines key events and turning points in the development of what might be identified as a nascent cluster (Rosenfeld, 1997). In the context of current public policy that directly or indirectly supports ‘clustering’, the paper then assesses the effectiveness of public policy versus private action in the development of regional agglomerations of organisations and institutions that may be called clusters.
Description:
This paper discusses elements of inter-entrepreneurial trust in regional networks and clusters in terms of influencing business processes and economic viability in today’s economy. The message that can be extracted from the literature is that competitive advantage strongly depends on interfirm collaboration and that networks with a high degree of trust lead to entrepreneurship and innovation. The paper highlights two local Victorian network studies, one in the grains industry and one in the tourism industry, and explores trust based relations in these regional networks. Contrasting sectoral results indicate that social network cohesion and trust were found to be present in the grains community but were absent in the tourism community. Borrowing from the economics and leadership literature, it is proposed that trust fosters certain types of inter-entrepreneurial networks. A description of these networks and related policy implications conclude the paper.
Description:
This paper discusses elements of inter-entrepreneurial trust in regional networks and clusters in terms of influencing business processes and economic viability in today’s economy. The message that can be extracted from the literature is that competitive advantage strongly depends on interfirm collaboration and that networks with a high degree of trust lead to entrepreneurship and innovation. The paper highlights two local Victorian network studies, one in the grains industry and one in the tourism industry, and explores trust based relations in these regional networks. Contrasting sectoral results indicate that social network cohesion and trust were found to be present in the grains community but were absent in the tourism community. Borrowing from the economics and leadership literature, it is proposed that trust fosters certain types of inter-entrepreneurial networks. A description of these networks and related policy implications conclude the paper.
Description:
To make a valuable contribution to our society today, knowledge must be relevant, applicable and actionable. On the side of managers it calls for collaborative approaches to knowledge creation and knowledge transfer between their organisations and knowledge institutions. On the side of academics, it calls for engaged scholarship aimed at knowledge transfer and knowledge contribution to the practical know-how of managers and organisations. Action researchers have long advocated collaborative knowledge creation processes as the way forward, despite the fact that working within an environment that aspires for knowledge to be become applicable and actionable can be complex and challenging. This paper discusses actionable research methods with a focus on networks and learning in a regional development context.
Description:
To make a valuable contribution to our society today, knowledge must be relevant, applicable and actionable. On the side of managers it calls for collaborative approaches to knowledge creation and knowledge transfer between their organisations and knowledge institutions. On the side of academics, it calls for engaged scholarship aimed at knowledge transfer and knowledge contribution to the practical know-how of managers and organisations. Action researchers have long advocated collaborative knowledge creation processes as the way forward, despite the fact that working within an environment that aspires for knowledge to be become applicable and actionable can be complex and challenging. This paper discusses actionable research methods with a focus on networks and learning in a regional development context.
Description:
To date, most research into the implications of the Internet for SMEs has focused on individual business barriers to ICT and e-commerce adoption. Such research has shown that SMEs tend to be time- and resource-poor, with their size being their main disadvantage vis-à-vis ICT adoption (OECD, 2000; Van Beveren & Thompson, 2002). Perhaps the question is not whether small firms have adopted ICT, but rather where are small firms in terms of their ICT adoption. ICT encompasses a series of separate yet interrelated components; for example, electronic mail (e-mail), the Internet, the Web, and e-commerce, which can be adopted in a variety of social and business settings. Hence, it is suggested that ICT cannot be considered as a single technological innovation but rather as a series of (process) innovations, potentially resulting in variable ICT adoption patterns (Walczuch, Van Braven, & Lundgren, 2000).
Description:
In view of the fact that women are playing an increasingly important role in the global economy, this chapter examines business skilling in the digital economy for women in general and women-led small businesses in Australia, in particular. With employability and entrepreneurial capacity of women increasing, so too is their need for a comprehensive skill set is increasing. It is proposed that business courses currently offered do not necessarily consider their target audience or include new economy considerations. This chapter discusses the need for meta-competencies that will allow women in both developed and emerging economies to operate more effectively in a changing work environment and an increasingly digital business environment. For meta-competency efficacy, it is further proposed that evidence-based learning models, gender-sensitive approaches to business learning, and collaborative uses of technology underpin content and (e-)business learning designs.
Description:
In difficult times business operators are looking for clever and affordable ways to grow their enterprises. This paper seeks to make a contribution to a better understanding of proactive environmental and innovation strategies for SMEs and the interaction between demand and supply towards sustainable and innovative business practices. The paper discusses the combined outcomes of the exit survey of a greening small business 2008 pilot program and the entry survey for the 2009 online training and networking version of the program, which fuses environmental, business and ICT- enabled skilling to enhance both SME entrepreneurship and innovation. The study suggests that SME business sustainability cannot be reduced to an oversimplified business case and that pro-environmental strategy adoption and behaviour, and particularly behavioural change, is highly complex. The outcomes of this research are expected to contribute to good practice in environmental and innovation skilling for SMEs, especially skilling that differentiates between supply and demand side skilling and brings together the two sides in a proactive resource acquisition, knowledge transfer and networking environment.
Description:
In difficult times business operators are looking for clever and affordable ways to grow their enterprises. This paper seeks to make a contribution to a better understanding of proactive environmental and innovation strategies for SMEs and the interaction between demand and supply towards sustainable and innovative business practices. The paper discusses the combined outcomes of the exit survey of a greening small business 2008 pilot program and the entry survey for the 2009 online training and networking version of the program, which fuses environmental, business and ICT- enabled skilling to enhance both SME entrepreneurship and innovation. The study suggests that SME business sustainability cannot be reduced to an oversimplified business case and that pro-environmental strategy adoption and behaviour, and particularly behavioural change, is highly complex. The outcomes of this research are expected to contribute to good practice in environmental and innovation skilling for SMEs, especially skilling that differentiates between supply and demand side skilling and brings together the two sides in a proactive resource acquisition, knowledge transfer and networking environment.
Description:
"These conference proceedings document the research of participants and include topics specific to clusters, networks, regional development, information and communication technologies, and competitiveness." -- Preface.
Description:
This paper discusses a recently funded tourism industry capacity building pilot for micro tourism businesses in regional Australia. Skills augmentation, building destination relationships and linkages and industry-wide benchmarking are internationally recognised as leading economic drivers for economic growth in general, and the tourism industry in particular. Small and micro tourism enterprises (SME) face enormous difficulty competing with their larger counterparts. To make matters worse, many SME are often located in peripheral regions where access to skills support is limited. To date self-regulation efforts in the tourism sector have resulted in little evidence that the industry is capable of capacity building without external planning and intervention. With increasing ICT literacy of prospective customers, consumer expectations on product information are rising. In light of this development there is general agreement that SME managers of the future will need to have both business acumen and skills in information and communication technologies (ICT) if they want to exploit its full potential. SME will be lost in the marketplace unless they are assisted in the usage of the tools necessary to participate in the digital economy.
Description:
This paper discusses a recently funded tourism industry capacity building pilot for micro tourism businesses in regional Australia. Skills augmentation, building destination relationships and linkages and industry-wide benchmarking are internationally recognised as leading economic drivers for economic growth in general, and the tourism industry in particular. Small and micro tourism enterprises (SME) face enormous difficulty competing with their larger counterparts. To make matters worse, many SME are often located in peripheral regions where access to skills support is limited. To date self-regulation efforts in the tourism sector have resulted in little evidence that the industry is capable of capacity building without external planning and intervention. With increasing ICT literacy of prospective customers, consumer expectations on product information are rising. In light of this development there is general agreement that SME managers of the future will need to have both business acumen and skills in information and communication technologies (ICT) if they want to exploit its full potential. SME will be lost in the marketplace unless they are assisted in the usage of the tools necessary to participate in the digital economy.
Description:
This chapter reports on the evaluation of Clever Health, an Australian e-health project. The evaluation took place from mid-2007 through 2010 and consisted of both qualitative and quantitative approaches to capture awareness, expectations, and use of Clever Health components-which included video-conferencing for patient care, professional development, and peer support-and to compare initial perceptions and expectations to perceived changes in awareness and uptake of Clever Health components. The study found that while use of components increased at a satisfactory pace, health services and professionals struggled with change management issues, which, in turn, impacted changing work practices. Findings suggest that it is imperative to address and integrate the human factors of e-health delivery in the rollout of future e-health programs. The study proposes a robust evaluation framework for future telemedicine projects that uses a patient-centred unit of analysis and examines the costs and benefits that accrue for different stakeholders.
Description:
This chapter reports on the evaluation of Clever Health, an Australian e-health project. The evaluation took place from mid-2007 through 2010 and consisted of both qualitative and quantitative approaches to capture awareness, expectations, and use of Clever Health components-which included video-conferencing for patient care, professional development, and peer support-and to compare initial perceptions and expectations to perceived changes in awareness and uptake of Clever Health components. The study found that while use of components increased at a satisfactory pace, health services and professionals struggled with change management issues, which, in turn, impacted changing work practices. Findings suggest that it is imperative to address and integrate the human factors of e-health delivery in the rollout of future e-health programs. The study proposes a robust evaluation framework for future telemedicine projects that uses a patient-centred unit of analysis and examines the costs and benefits that accrue for different stakeholders.
Description:
This paper presents the findings of two surveys conducted on behalf of BREAZE, a Renewable Energy and Zero Emissions community group in the Ballarat region. The research presented in this study was designed to identify the group's effectiveness in supporting its members to achieve zero emissions. Another objective of the research was to identify the knowledge and information needs of the broader Ballarat community in relation to climate change and sustainable behaviours. Survey findings indicate that both BREAZE and wider Ballarat community members are looking for means to reduce their barriers to adoption of pro-environmental choices. Key results also indicate that the Ballarat community has some desire and intention to change their behaviour. There was considerable interest and demand for high quality, clear, in-depth information and working examples on which individuals can base their choices and purchase decisions. The paper concludes with a discussion on future actions to engage the wider community towards more sustainable behaviour.