- Title
- Revisiting social media in health care : a Bakhtinian carnival perspective
- Creator
- Ukoha, Chukwuma; Stranieri, Andrew
- Date
- 2022
- Type
- Text; Conference paper
- Identifier
- http://researchonline.federation.edu.au/vital/access/HandleResolver/1959.17/187795
- Identifier
- vital:17167
- Identifier
-
https://doi.org/10.1145/3511616.3513127
- Identifier
- ISBN:9781450396066 (ISBN)
- Abstract
- Understanding the value of social media in health care has been a conundrum. Much of the literature in this area focuses on the use of social media for promotion, with very few studies seeking to elucidate how social media yields value in health care settings. This article draws on concepts from 18th century linguist Mikhail Bahktin to explain that social media acts like a Carnival in suspension of behavioral norms, and the provision of a forum for the proliferation of diverse dialogues. As a Carnival, social media plays an important role in encouraging dialogues that would not be appropriate within other spaces in the health care system. As such, social media is playing a pivotal role in changing norms toward shared care and patient empowerment. © 2022 ACM.
- Publisher
- Association for Computing Machinery
- Relation
- 2022 Australasian Computer Science Week, ACSW 2022, Virtual, Online, 14-17 February 2022, ACM International Conference Proceeding Series p. 254-256
- Rights
- All metadata describing materials held in, or linked to, the repository is freely available under a CC0 licence
- Rights
- Copyright © 2022 ACM
- Rights
- Open Access
- Subject
- Bakhtin; Carnival; Social media; Social media value
- Full Text
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