Description:
Advertising expenditure has risen globally and in Australia there has been a 2.7-fold increase in the last ten years. It is suggested that some advertisements may be "unacceptable", that is, unfair, misleading, deceptive, offensive, false or socially irresponsible. This research is concerned with consumer behaviour and consumer complaint behaviour specifically in the area of advertising in Australia. The findings indicate that complainants are significantly different from the population at large. This research will afford the regulatory bodies a better understanding of the complaining public as well as educating marketing communications strategists in effectively reaching their target markets.
Description:
Small-area population densities and counts were estimated for Australian census collection districts (CDs), using Landsat TM imagery. A number of mathematical and statistical refinements to previously reported methods were explored. The robustness of these techniques as a practical methodology for population estimation was investigated and evaluated using a primary image for model development and training, and a second image for validation. Correlations of up to 0.92 in the training set and up to 0.86 in the validation set were obtained between census and remote sensing estimates of CD population density, with median proportional errors of 17.4% and 18.4%, respectively. Total urban populations were estimated with errors of + 1% and - 3%, respectively. These results indicate a moderate level of accuracy and a substantial degree of robustness. Accuracy was greatest in suburban areas of intermediate population density. There was a general tendency towards attenuation in all models tested, with high densities being under-estimated and low densities being over-estimated. It is concluded that the level of accuracy obtainable with this methodology is limited by heterogeneity within the individual CDs, particularly large rural CDs, and that further improvements are in principle unlikely using the aggregated approach. An alternative statistical approach is foreshadowed.
Description:
Networks, knowledge, and relationships have become crucial assets to business survival in the new economy. Research indicates that network building is a major new source of competitive advantage and an essential regional and indeed global management requirement. Because regional policies encourage interfirm alliances and the development of regional economic communities, the fostering of a culture of connectivity, networking, learning, and trust between regional Australian small and medium- size tourism enterprises (SMTEs) may offer a potential solution to the possible loss of competitive advantage for Australian tourism enterprises. It is suggested that SMTEs would benefit from increased information flow through regional networking and cooperative e-marketing campaigns to enhance market visibility, global positioning, and strategic leverage in the new economy.
Description:
Networks, knowledge, and relationships have become crucial assets to business survival in the new economy. Research indicates that network building is a major new source of competitive advantage and an essential regional and indeed global management requirement. Because regional policies encourage interfirm alliances and the development of regional economic communities, the fostering of a culture of connectivity, networking, learning, and trust between regional Australian small and medium- size tourism enterprises (SMTEs) may offer a potential solution to the possible loss of competitive advantage for Australian tourism enterprises. It is suggested that SMTEs would benefit from increased information flow through regional networking and cooperative e-marketing campaigns to enhance market visibility, global positioning, and strategic leverage in the new economy.
Description:
Opalescence is an unattractive browning of the interior of the pecan kernel compared to the white interior of normal kernels. The discoloration is due to the presence of free oil, resulting from decompartmentalization in the endosperm of opalescent pecans. Using a subjective scoring system, approximately 70% of Australian-grown pecan kernels tested were found to exhibit opalescence to some degree. Evaluation of kernels for opalescence during the harvesting-processing chain showed that opalescence first becomes evident in kernels after mechanical cracking. Opalescent kernels were found to have lower levels of calcium and higher amounts of oil compared to nonopalescent kernels. Differential scanning calorimetry showed that kernels do not freeze at -18°C.
Description:
Epipelic diatom assemblages collected from three wetlands connected to the Murray River displayed considerable variation in response to flooding and drying phases. Murray River water input usually generated diatom assemblages dominated by Aulacoseira species. After isolation, the diatom flora of two wetlands shifted to assemblages of small Fragilariaceae forms. Elevated nutrient levels corresponded with the appearance of eutraphentic taxa such as Cyclotella meneghiniana, Eolimna subminuscula, Luticola mutica and Nitzschia palea. Further evapoconcentration induced shifts to taxa tolerant of elevated salinity levels including Amphora coffeaeformis, Navicula incertata, Staurophora salina and Tryblionella hungarica. Ordination analyses reveal a strong chemical control on the diatom taxa present in the wetlands, in accordance with known ecological preferences for salinity and nutrients. The influence of nitrogen and phosphorus concentrations in controlling diatom assemblages was subordinate to salinity once conductivity values exceeded 1400 μS cm–1. The results of such biomonitoring provide a means of interpreting wetland history from fossil assemblages contained in sediment sequences.
Description:
Epipelic diatom assemblages collected from three wetlands connected to the Murray River displayed considerable variation in response to flooding and drying phases. Murray River water input usually generated diatom assemblages dominated by Aulacoseira species. After isolation, the diatom flora of two wetlands shifted to assemblages of small Fragilariaceae forms. Elevated nutrient levels corresponded with the appearance of eutraphentic taxa such as Cyclotella meneghiniana, Eolimna subminuscula, Luticola mutica and Nitzschia palea. Further evapoconcentration induced shifts to taxa tolerant of elevated salinity levels including Amphora coffeaeformis, Navicula incertata, Staurophora salina and Tryblionella hungarica. Ordination analyses reveal a strong chemical control on the diatom taxa present in the wetlands, in accordance with known ecological preferences for salinity and nutrients. The influence of nitrogen and phosphorus concentrations in controlling diatom assemblages was subordinate to salinity once conductivity values exceeded 1400 μS cm–1. The results of such biomonitoring provide a means of interpreting wetland history from fossil assemblages contained in sediment sequences.
Description:
The Lal Lal Falls, situated within the traditional country of the Wathawurrung people, is one of Victoria's most significant Indigenous cultural sites, as it is one of several recorded living sites of Bundjil--the Kulin peoples' creator spirit. Lal Lal Falls, near Ballarat in Western Victoria, became a tourism attraction for non-Indigenous Australians for its natural and cultural values.
Description:
Pecans from the cultivars Wichita and Western Schley [Carya illinoinensis (Wangenh.) K. Koch] collected over three years were analyzed for the following constituents: total lipid content; fatty acid profiles; sucrose content; protein; total dietary fiber; the minerals magnesium, calcium, potassium, sulfur, phosphorus, boron, copper, iron, manganese, sodium, zinc, and aluminum; vitamin C; and lipase and lipoxygenase activities. Year of harvest and cultivar had little effect on the composition of the pecans. Overall, protein content was the only constituent that differed between pecans grown in Australia and those grown in the United States. This difference is probably related to differences in growing location and horticultural practices between the two countries.
Description:
Variation in the song of the male Common Blackbird was investigated within and between two locations in western Victoria. Each of 400 phrases (100 phrases per male) was characterised by 61 measurements relating to 13 aspects of each phrase. Principal component and stepwise discriminant analyses were undertaken on these measurements. Classification of blackbird song for location and individuality was based on timing within the phrase of the loudest elements. Evidence was found for within-phrase variability, with the greatest variation in the middle of the phrase. Within- and between-site comparison found that blackbird song exhibited both individual and site-specific characteristics consistent with earlier suggestions of phrase sharing within local populations. The study demonstrated that an objective statistical approach to song analysis was able to disciminate between individual birds from different locations.
Description:
Variation in the song of the male Common Blackbird was investigated within and between two locations in western Victoria. Each of 400 phrases (100 phrases per male) was characterised by 61 measurements relating to 13 aspects of each phrase. Principal component and stepwise discriminant analyses were undertaken on these measurements. Classification of blackbird song for location and individuality was based on timing within the phrase of the loudest elements. Evidence was found for within-phrase variability, with the greatest variation in the middle of the phrase. Within- and between-site comparison found that blackbird song exhibited both individual and site-specific characteristics consistent with earlier suggestions of phrase sharing within local populations. The study demonstrated that an objective statistical approach to song analysis was able to disciminate between individual birds from different locations.